Euphoric Rain
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Euphoric Rain is a luxury brand derived to fill a gap for simplified 100% natural, vegan and UK made skincare that didn’t compromise on ingredient quality but at an affordable price point. I caught up with the founder, Aisha Khan, to hear about the first and bestselling product, Rejuvenating Facial Oil, meticulous formulation and future plans.

‘My husband actually started Euphoric Rain in early 2024 because he has long been passionate about small, local business but I took it over in August 2025 because I have had long term skin reactions and concerns and I wanted to grow it,’ explains Aisha.

After suffering allergic reactions that doctors recommended antibiotics for, she became really discerning about ingredients and began to notice the amount of greenwashing from luxury brands. ‘When Euphoric Rain started there weren’t many products made in the UK and a lot of mainstream brands were quietly sourcing from China or elsewhere, whilst the facial oils on the market were really pricey,’ continues Aisha.

As someone who suffers from sensitive skin and breakouts from harsh ingredients, I was fascinated to find an all-in-one facial oil that incorporated so many goodie botanicals; patchouli, sandalwood, jojoba, rosehip oil, ‘it is elevated by formulating them together. You get four main different benefits; the rosehip oil tones and improves skin texture and reduces dullness, the jojoba oil moisturises and helps skin healing, the sandalwood is an effective anti-inflammatory with anti-ageing properties and patchouli softens signs of scarring and fine lines,’ Aisha adds, ‘I don’t like complex routines and think that consumers are being misled into how many products you need in a morning and evening routine.’

I was intrigued how a formulation balancing so many ingredients – cherry kernel, sweet almond, avocado oil are also in there – could be created in a lightweight texture that nourished into the skin layers rather than sit on the surface.

I have taken to carrying around the Rejuvenating Facial Oil in my bag topping up daily and even using on the thin skin on the hands particularly in these harsh winter months.

It is such a versatile product, ‘I think consumers have this mindset around facial oils having thick textures that we want to transcend,’ says Aisha.

After such positive consumer feedback, she now has her eye on creating a similar all in one hair oil as well as leaning into her husband’s passion for collecting perfumes and create a Euphoric Rain scent seamlessly leaning into the same multi-botanical approach.

Euphoric Rain is one to watch!

https://www.amazon.co.uk/Euphoric-Rain-Rejuvenating-Anti-ageing-Anti-wrinkle/dp/B0D96X8GFC